be YOUnique, baby


Oh hello there, you gorgeous thing you.

We wanted to take a moment and introduce you to someone. Someone who is absolutely amazing.

Her name is Sarah Wood.


She came in recently and spent an afternoon in the shop for our new Be YOUnique Project. And we couldn’t have been happier. She opened up and shared so much with us. We talked about so many things. Big and small. Fun and heart wrenching. For so long. Maybe a bit too long. Hahaha. But, we got caught up in the magic of the moment. And let’s be honest … that is the whole point of this project. To talk. To share. To be open and honest with ourselves and others. And be proud of it. Heck, it might even help someone.

As women, we have a lot of pressure placed on us from the world around us. All this daily pressure can add up to really impacting our confidence. Some times to the point that … it almost goes away. Only 4% of women around the world consider themselves beautiful and that is up from 2% in 2004. Yet if a woman confidently and happily calls herself beautiful – she is thought of as conceited. On the flip, if she willingly says that she is ugly – she has low self esteem. It can sometimes feel like it is impossible to win.

That’s why we want to sit down with you all, and share stories. Share experiences. Talk about our hard times. Talk about our awesome times. Lay it all out there!! And maybe, just maybe, we can help each other out.

So now it’s time to meet Sarah. She was born and raised in Truro and decided to settle down here with her husband and 2 fur babies. She shared with us some of the struggles that she has faced on her path so far, saying “Some of the major struggles in my life have been depression and being the ‘token fat girl’. Obesity.” She explained to us how being obese as an adult was the hardest struggle of her life and how it made her feel that she wasn’t worthy of anyone else’s affection – or her own. But with darkness comes light, and Sarah is now nothing but positive radiant light. She has gone through years of personal growth and lost a significant amount of weight, but most importantly – she gained her confidence.

“And I always say the cheesy tag line – I lost the weight, but the best thing I gained was confidence. Because I NEVER had that before. And, not to say that I have the weight loss game won, I think it’s something I’m going to fight every day of my life, but I like where I’m at now. I’m in a good head space. And I just take each day one day at a time, and yeah… I’m happy.

I love me now.

I didn’t love me before. I can say that with 100% brutal honesty. But the girl that looks back at me in the mirror now is someone who I love.”

We asked Sarah some more questions, and wanted to share them with you.



“Ok, so, I’m gonna flip quotes at you. I live by music lyrics and quotes.

My favorite quote in mental wellness is “the greatest distance is the space between your ears”. And it’s amazing to me, because I don’t need any other enemies in this world because I have my own … that exist right here.

On any given day it could be putting our beautiful messages to me, or it could be saying the most hateful, heinous messages that I would never think of saying to another human being on this world. And I wish I could stop that tape recorder. I wish I could change the tape. Have a new message.

So when I talk about my mental health struggles, that’s one that I know I will battle forever. But as long as I have that self-awareness  of it, then I fell I will win. You know, it’s surrounding yourself with good people, it’s taking the time to recharge your batteries. I indulge in yoga, I indulge in great music, time for me. I have two … I call them ‘fur-apists’, they are my two golden retrievers. They are definitely therapy dogs to me, and they are difference makers in my mental mood, for sure.

So that’s the one thing that I wish I could change.

I have to keep fighting that nasty inner Sara that sometimes comes out to play, and this new Sara is not having any part of it.”



“one more quote?

how about that?

Again I preach this to everyone. I get on my little soap box and my red hair is just a flyin’ and i love to tell people. To question them. To quiz them. “What are you pretending not to know?” Don’t wait for someone else to tell you what you should be wearing. Don’t wait for someone else to come up with your style or your likes and dislikes, or what you should be doing in this life time, or the age you should be meeting milestones. Just know yourself. Nobody knows you better. You grew up with you, you had your own life experiences … so what are you pretending not to know? Just be you.”


We are so happy and excited by this project. Getting to talking to empowering and inspirational women plus the bonus of getting to share all of their heartfelt words with you all is an amazing treat.

We will be working on our “be YOUnique project” regularly, so stay tuned to meet more amazing women. 

If you have a story you want to share, let us know. Get in touch with us at


¤ How to Blanket Scarf ¤

Fall is finally here.

That means all of the best things on the planet are in season, including the best fashion accessory in the history of the world, the blanket scarf.

Having it socially acceptable to wrap your body in a giant adorable blanket, is clearly the best thing that has ever been. Having so many different ways of wearing a blanket scarf, and having so many available in the most amazing colors and patterns literally means you can wear a blanket every day this fall AND LOOK AND FEEL LIKE A DREAM!

This is our second fall in our beautiful store and we have had so many people come in and love our blanket scarves, but admit they are too intimidated to try them out. Believe us, we get it! It seems like it would be or should be insanely difficult to wrap, what basically is a small blanket, around your neck and not look crazy … but TRUST US when we say …

you got this.

To help get you started, we decided to show you some really simple and gorgeous ways to wear blanket scarves.

the western copy.jpg









So now that you are the smartest person on the planet when it comes to blanket scarves and how to make them look amazing with little to no effort, why not take a second to look at all ways you can style these beauties.


The “Be” Campaign ∇ Spreading Positivity ∇

Over the past handful of months, we here at Beck & Boosh have been spending a lot of our time talking. The conversation is different. The subject has been put into focus.
We have been developing something really great, overwhelmingly exciting and so much fun … our “Be” Campaign!
be campaign
We want to make people smile. We want to make people happy. We want to make a difference. All of this is the focus and motivating factors behind the #BeCampaign. It has gotten us talking and planning on how we can do our part in making people happy, helping people in need, contributing to and spreading positivity.
First is our #BeKind project. We think showing people that they are special, and that they are valued is essential. That’s why we have made up some super fun gifts for all of you beautiful people out there! You never know when you might get one of these random acts of kindness, and when you do, we hope it makes your day an even better one!
Secondly, we want to cultivate an environment that is supportive and responsive. We want to help foster acceptance and to promote awareness for issues that resonate with us. By working together with groups from our community, and from across the country, we hope to show everyone that they can #BeLoved .We had the pleasure of working with Laing House, based out of Halifax, Nova Scotia this past May. Laing House is a peer support organization for youth living with mental illness, where members can embrace their unique gifts and find their way in a caring and supportive environment. We were so lucky to be able to work with them on a fundraiser during Mental Health Week this year.
Our #BeUnique project is an amazingly fun way that we get to help show and celebrate how beautiful and unique you really are … by using jewelry! We know, dream right?
Once a month we will be spotlighting two people, and letting them style one of our Beck & Boosh pieces in any way they want, to show how each person expresses themselves through their own unique style.
And finally,  we always love to see pictures of you wearing your Beck & Boosh pieces! Use the hashtag #BeYou along with #BeCampaign  for us to share the photos of  all of you amazing people that are a part of the Beck & Boosh family!
We love it when you use these hashtags (along with #BeCampaign) to share with us all of the things you do too! We would love to know all of the amazing experiences, events, and people who make your day a little better. Spread positivity with us!
Also, let us know about any suggestions that you might have for collaborations, events, or projects that we can be a part of!
Email us at    
We would love to hear from you!

| A Behind the Scenes Look at the New Beck & Boosh Storefront|

Here at Beck & Boosh we love to play with color, get creative and have FUN. Since opening the store in November 2015, we have loved creating a destination and experience for our customers when they walk through our door.


September 2015 TO DO List: Design floor plan, build walls, lay flooring, paint, assemble furniture etc etc etc etc….


By November 3rd, the Ribbon was CUT!!



It all came together and the response was unbelievable!! THANK YOU Truro, for being SO.VERY.SUPPORTIVE!!




Here’s a view from the outside: Our paper village, all lit up for Christmas 2015


And inside: Tina all dressed up for the holidays


By February we were ready to change up the windows again to celebrate the month of LOVE

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Vicki, Rachel and Rebecca, the Beck & Boosh Team, never passes up a good selfie op!

So, last month we decided a little bit of Spring Cleaning was needed to spruce up the store a bit for the Spring and Summer. Having a space to show all of our lovely pieces off to everyone is absolutely a dream come true!


Beck, in her office setting out the jewelry for the new wall displays


Here’s Vicki, working away! A lot of time, thought and organization goes into every aspect of the store to make it something we are so proud to call our own.


What would we do without the talent and creativity of Beck’s Dad, AKA ‘The Woodnut’, as our #1 personal on-call carpenter! Click the video link to see just how much Beck’s Dad does for us: Video



Team work is everything here.


The original store displays… transformed into the below photograph.




We got a little crafty with our scarves. Why not hang them up on a tree branch?


Finding just the right spot for all of our new pieces is always fun.  When Rachel brought in her wooden cactus she had made herself, we found the PERFECT way to display our new sunglasses!




After her holiday debut, Tina needed a fresh Spring look.


Our lovely part time staff, Velvet, is so amazing at being creative. She loves helping Tina look FABulous!




Welcome: SPRING Tina!!


Beck’s Mom is always taking care of us all.


Meet the Team:  Vicki, our Wholesale Manager is there on the left. Then there’s me, Rebecca,the lucky owner of this fabulous company. And Rachel, our Visual Marketing Specialist, on the right.


We are so very fortunate here at Beck & Boosh to have such an amazing team to help run the show as well as super supportive family and friends who do so much for us.

If you are ever in the neighborhood, drop on in to 43 Forrester Street in Truro, Nova Scotia and check it out for yourself, we’d love to see you!

XO Beck_Boosh_circle_black_SMALLest



Well Hello Everyone!

We would like to extend a personal welcome to our Beck & Boosh Blog. As you can see, it is under a bit of construction. We are in the midst of a revamp, so please check back soon for updates and in the meantime feel free to check out our Website to shop and find out more about us!